How to Create the Perfect Custom Business Card
Take some time to think about what your business card says about you. After you, this will be the first impression of your company for many people you meet. If it's poorly produced and amateurish, people will assume the same about your business, but it's easy to make your business card work better for you.
Here are The Design Mechanics' top tips for creating the perfect business card:
1. Say what you do!
Let's start with the obvious. So many business cards just don't indicate what a company does. If you have a non-descriptive business name, such as "A & J Associates," make sure your business card actually tells people what you do.
2. Keep an eye on what your card is for
Remember that the main reason for a business card is for people to get your contact details. As such, make sure your phone number, email address, and website are clearly legible. Make sure phone numbers, especially, are in easy-to-read fonts. Many creative typefaces have poor numbers, which means that numbers like 1 and 7 can be mixed up. You can browse Puremetalcards for more information on custom business cards.
3. Do not use a non-business email address
Business email addresses are cheap to set up. Make sure the first thing you do is buy a domain name and hosting facility so that you can trade from a business email address from day one; nothing says you just set up or may not be here tomorrow than to display a Hotmail, Gmail Email Address, BT Internet, etc on your business card.
4. Get new cards if your details change
The last thing you want to do is apologize when you turn in your business card. If your details change, don't scribble it down and write your new number just because you have one box left. Put them in the recycle bin and get some more. Do you want people to think that your business is so bad that you can't afford to buy new cards? If your data is likely to change, buy a couple hundred at a time.